Digital
Small business customers who subscribe to email, will receive one which will direct them to a landing page with a digital version of the keys. The landing page works like a flip book. The thumbnails and links on the landing page display content from ups.com. This communication rolls out to the US and the UK, with other international regions to follow. 
Welcome landing page — it works like a flip book
Les Weiner: art director
Ted Baker: copywriter
email, landing page
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