Whenever I have to fill out a form that asks what I do for a living, and “Advertising” isn’t an option, I always say I’m in “Sales”. Because my goal is to create advertising that sells. I’m in the business of building brands and cultivating customer relationships that support those brands.
I’m a conceptual art director — digital and traditional.
strengths
conceptual thinking | strategic insight | craftsmanship
conceptual thinking | strategic insight | craftsmanship
experience
relationship marketing, global integrated branding, healthcare, telecommunications, technology, financial, automotive, credit cards, consumer electronics, beer, liquor, fast food, package goods, b2b, b2c
relationship marketing, global integrated branding, healthcare, telecommunications, technology, financial, automotive, credit cards, consumer electronics, beer, liquor, fast food, package goods, b2b, b2c
I live with my wife and cat in Westchester, NY. My daughter is grown. I paint and draw, make sculpture, play the harmonica, and run — but not all at the same time.
For more information about my work experience, you can download my resume.
For more information about my work experience, you can download my resume.
If you're interested in a collaborative project, or have a freelance opportunity, you can contact me at les.weiner@gmail.com.